Marketing Expert Witnesses in New York

New York

Marketing, Pharmaceutical Regulation - Bio-similar drugs, Biotech & Pharma Marketing, Operations, Promotion, CNS Products, Medicare, Launch delay, Pharma Commercialization, Pharmaceutical Contracting & Pricing, Pharmaceutical Launch, Pharma Marketing, Pharma Sales, Specialty Pharma, DTC, Commercially Reasonable Efforts, CRE, Pharmaceuticals , Promotional compliance

Mr. Hosier is a strategic advisor to the life sciences industry drawing on 30 years of sales, marketing and managed markets experience in commercial healthcare organizations. He has provided insights to small molecule & biotechnology companies across multiple therapeutic areas but has maintained a heavy concentration in oncology and specialty pharmaceuticals. He has led brand launch; corporate, franchise, and strategic brand planning; commercial integration; organizational design; and operational effectiveness from multiple perspectives (as the client, as the independent consultant, and as an agency lead). Mr. Hosier’s firm has architected the launch of rare disease and oncology business units for multiple pharmaceutical clients (large and small); led development of the managed markets, trade, and distribution strategy for the launch of new chemical entities (NCEs) and 505(b)2 assets for various organizations; advised on commercially reasonable effort (CRE); and provided commerci...

New York, New York

Marketing, Advertising - Survey research, Copyright & patent & intellectual Property, Fraud & class action, False & misleading advertising, Social media, Communications confusion and secondary meaning, Media claims, Misappropriation of image, Lanham act, Trademark & trade dress infringement, Trade secrets

NATIONWIDE SERVICES: LOCATIONS IN NEW YORK AND CHICAGO AND FLORIDA AND HAWAII Rare combination of an ADVERTISING and MARKETING expert who has substantial experience as BOTH a SENIOR EXECUTIVE and ACCOMPLISHED ACADEMICIAN. Dr. Larry Chiagouris has provided expert testimony and opinions on several issues, including damages, marketing, advertising, intellectual property issues (including the use of survey research) for plaintiffs and defendants. Opinions have been provided at federal/state court levels and arbitration venues for prominent firms to include Akin, Gump, Strauss Hauer & Feld LLP; Davis Wright Tremaine; Finnegan, Henderson, Farabow, Garrett & Dunner, LLP; Gibbons; Jones Day; Nixon Peabody; and Vorys, Sater, Seymour and Pease. Selected as one of 10 best and brightest researchers and called a branding guru and consumer behavior expert by the media. He is Past Chairman, Advertising Research Foundation and served as a member of the board of directors of the American Market...

New York

Marketing, Internet - Online reviews, Google reviews, Yelp, TripAdvisor, Google , unjust enrichment, Local business, Reputation management, Negative reviews, business reviews, Better business bureau, customer disputes, fake reviews, social media, false claims, internet traffic, internet content, blog posts

Founder/CEO of one of the most successful and fastest-growing online reviews services, with hundreds of clients throughout North America. Toole is a former chief marketing officer for numerous technology companies in the areas of data security, data privacy, and data analytics, with three degrees in business, marketing and advertising. Toole is a former adjunct professor of marketing at George Mason University in Fairfax, Virginia. His company Toole & Associates has developed the most robust, comprehensive online reviews service spanning every aspect of online reviews. His expertise includes addressing fake reviews, getting negative reviews removed, appropriate responses to positive and negative reviews, and more. Cases that involve suing customers for defamation from negative public reviews on sites like Google, Yelp, Facebook and TripAdvisor, or suing the hosts of such online reviews websites, bribing customers for positive reviews or to remove negative reviews, threatening to ...