Trademark Infringement Expert Witnesses

Los Angeles, California

Industrial Design, Intellectual Property - Design, Design Patent Infringement, Design Patent Validity, Utility Patent Infringement, Utility Patent Validity, Patent Litigation, Trade Dress Infringement, Trade Dress, Secondary Meaning, Functionality, Likelihood of Confusion, Product Design, Industrial Design, Trademark Infringement, Trademark, Patent

Formerly a corporate lawyer, I graduated Harvard Law School and later earned a Master's in Industrial Design at Pratt Institute. From toys to complex medical devices, I've spent over 30 years guiding innovation through strategic product development, and have helped hundreds of clients bridge the elusive gap between creative insight and commercial success. As design consultant to a broad range of markets and industries, I keep my finger on the pulse of critical trends in consumer electronics, medical devices, transportation, IOT, toys, and a host of other product categories. With clients including LG Electronics, Swingline, Kimberly Clark, Olympus, Qualcomm, Novartis, Fisher Price, Blackberry, Dell, Intel, Disney and Hallmark, I bring that foundation of understanding to my work as design expert witness, and it has proven invaluable to developing effective litigation strategies and legal arguments. Designers think in such a unique way that it's been coined “Design Thinking,” while l...

Los Angeles, California

Appraisal & Valuation, Accounting - Damages, Trademark Infringement, Copyright Infringement, Patent Infringement, Lost Profits, Disgorgement, Forensic Accounting, Fraud Investigation, Business Interruption, Reasonable Royalties, Personal Injury, Employment Damages, Unjust Enrichment, Breach of Contract, Theft of Trade Secrets

Our Team includes experts with the highest and most respected professional credentials, including Certified Public Accountant and Accredited Senior Appraiser. Our Team includes experts with over 40 years’ experience performing damage analyses, valuation, economic studies, and financial investigations. Our experience prevents false starts and avoidable errors, delivering more cost-effective results. Our Team includes experts with over 200 trial testimonies. We typically present our conclusions graphically, using a proprietary presentation system. As a result, we have an unequalled track record of judges and juries accepting our conclusions.

Los Angeles, California

Marketing, Advertising - Survey research, Intellectual property, Lanham Act, Trademark infringement, Trade dress infringement, Likelihood of confusion, False advertising, Deceptive advertising, Secondary meaning, Genericness, Dilution

Lucas Carden, Ph.D., is a research scientist and managing partner at FocusMark LLC and serves as a testifying survey expert on matters related to trademark and trade dress infringement and false and deceptive advertising. He has over a decade of experience designing, executing, and evaluating consumer surveys for complex litigation matters, corporate market research, and academic research. Dr. Carden has been retained as a survey expert in multiple litigation matters before United States District Courts. He has experience supporting other litigation survey experts, as well as conducting survey research and preparing rebuttal critiques in disputes regarding likelihood of confusion, secondary meaning, genericness, false and deceptive advertising, materiality, and patent valuation. His litigation experience includes matters before federal and state courts, the Trademark Trial and Appeal Board (TTAB), and the National Advertising Division (NAD). Beyond litigation, Dr. Carden has con...

Decatur, Georgia

Marketing, Behavioral and Social Sciences - consumer perception, likelihood of confusion, secondary meaning, implied endorsement, trademark infringement, false advertising, brand dilution, claim substantiation, survey design, trade dress, packaging perceptions, statistical analysis, false endorsement, consumer surveys, survey evidence, consumer confusion

Dr. Ward is a consumer behavior scholar and expert witness who applies behavioral science to trademark, trade dress, and advertising disputes. She brings over 20 years of experience conducting and evaluating consumer research in academic and applied settings, with particular depth in brand perception, survey methodology, and decision-making. Her expert witness work includes intellectual property litigation involving likelihood of confusion, secondary meaning, brand dilution, and related consumer perception issues, including the design and evaluation of litigation-oriented consumer surveys and service as a rebuttal expert in federal and state court proceedings.

Burlington, Massachusetts

Marketing, Advertising - Survey research, Intellectual property, Lanham Act, Trademark infringement, Trade dress infringement, Likelihood of confusion, Secondary meaning, Genericness, Dilution, False advertising, Deceptive advertising, Class action

Amanda T. Bulian is a senior manager at Applied Marketing Science, Inc. (AMS) and serves as a testifying survey expert on matters related to intellectual property, false and deceptive advertising, and class actions. At AMS, she provides expert research consultation and rebuttal critiques for consumer survey evidence in federal and state civil litigation matters and cases brought to the National Advertising Division (NAD). She has comprehensive experience designing and executing consumer surveys for matters involving trademark and trade dress likelihood of confusion, secondary meaning, and genericness, as well as surveys assessing consumer perceptions and materiality of allegedly deceptive advertising and marketing claims. Amanda’s expert services include survey design, data collection, experimental data analysis, expert report preparation, critiques of opposing expert reports, expert testimony, and guidance on the deposition and trial questioning of opposing expert witnesses. S...

Burlington, Massachusetts

Marketing, Advertising - Survey research, Lanham Act, trademark infringement, trade dress infringement, likelihood of confusion, dilution, secondary meaning, genericness, false/deceptive advertising, class action, Intellectual property

Federal and state level qualified consumer survey expert with 30 years market research experience. Principal at Applied Marketing Science, Inc., a full-service market research and consulting firm. Mr. Sowers has served as a testifying expert and submitted reports to Federal and State Courts, as well the Trademark Trial and Appeal Board, in a variety of litigation matters on behalf of plaintiffs and defendants. He has personally designed and conducted thousands of market research surveys across a broad range of modalities and a broad range of populations. Mr. Sowers hosts an annual CLE accredited webinar on survey evidence in Intellectual Property and serves as an editor for The Trademark Reporter. His expert services include survey design, implementation and analysis, expert report preparation, critique of opposing expert reports, expert testimony, guidance on the deposition and trial questioning of opposing expert witnesses.

Maplewood, New Jersey

Intellectual Property, Electrical Engineering - solid state, computer networks, digital engineering, copyright infringement, trademark infringement, patent infringement, dispute resolution, artificial intelligence

Emmanuel Coffy is a registered Patent Attorney and former Patent Examiner. Mr. Coffy is an inventor and had a long career as a Digital Design Engineer. Mr. Coffy is an author and has published two (2) books namely, (1) "The Value of Your Ideas" published by Trafford and (2) "The App Developers Guide to Protecting Your Intellectual Property." During his career as an Engineer, he held positions such as Lead Design Engineer. He supervised the U.S. Air Force’s largest network (Cape Canaveral – NASA) capable of supporting two (2) simultaneous launches. His practice emphasizes patent application preparation, prosecution, and enforcement in the electronic arts, including Business Methods Patents and Design Patents. Mr. Coffy has extensive experience in digital technologies, computer networks, and information technologies as well as device physics, which includes semiconductor applications. Mr. Coffy co-invented a device called the “Low Friction Apparatus” issued as U.S. Patent No. 8,585,0...

Texas

Intellectual Property, Electrical Engineering - solid state, computer networks, digital engineering, copyright infringement, trademark infringement, patent infringement, dispute resolution, artificial intelligence

Emmanuel Coffy is a registered Patent Attorney and former Patent Examiner. Mr. Coffy is an inventor and had a long career as a Digital Design Engineer. Mr. Coffy is an author and has published two (2) books namely, (1) "The Value of Your Ideas" published by Trafford and (2) "The App Developers Guide to Protecting Your Intellectual Property." During his career as an Engineer, he held positions such as Lead Design Engineer. He supervised the U.S. Air Force’s largest network (Cape Canaveral – NASA) capable of supporting two (2) simultaneous launches. His practice emphasizes patent application preparation, prosecution, and enforcement in the electronic arts, including Business Methods Patents and Design Patents. Mr. Coffy has extensive experience in digital technologies, computer networks, and information technologies as well as device physics, which includes semiconductor applications. Mr. Coffy co-invented a device called the “Low Friction Apparatus” issued as U.S. Patent No. 8,585,0...

Dallas, Texas

Internet, Marketing - Search Engine Optimization, SEO, Defamation, Technology, Online Advertising, Social Media, Reputation Management, Domain Names, Cybersquatting, Internet Analytics, APIs, API Development, Internet Advertising, Google Ads, Google Analytics, Facebook, Twitter, YouTube, Instagram, Trademark Infringement

With more than $98 million awarded to litigation clients, Chris Silver Smith has provided expert witness services on cases involving major search engines, search engine optimization (SEO), social media, internet analytics, search engine algorithms, application programming interfaces (APIs), image meta data, patents, domain names, cybersquatting / typosquatting, online defamation, reputation management, blogging, mapping, and more. Litigation clients have included Versace, Adidas, Starbucks, Carnival Cruises, and PODS Enterprises. As an SEO Expert Witness, he has provided analysis and testified in cases involving trademark infringement conducted through various search engine optimization techniques. Smith has also been Google Ads Search Certified and has testified as a Pay-Per-Click Ads expert witness in cases involving the use of trademarks, copyrighted content, and keyword targeting involving PPC ads. Smith is also skilled in social media analysis and has used sentiment analys...

Austin, Texas

Intellectual Property, Defamation - Economic Damages, Reputational Harm, Trademark Infringement, Copyright Infringement, Trade Secret, Trade Dress, NIL, Licensing, Reasonable Royalty, IP Damages, Lost Profits, Disgorgement, Corrective Advertising, Business Valuation, IP Valuation, Business Damages, Breach of Contract, Litigation Consulting, Actual Damages

Joseph Grekoski is the founding principal of Acclimation Group. Mr. Grekoski specializes in economic damages calculations for litigation involving defamation, breach of contract, copyright infringement, trademark infringement, and trade dress infringement. He is adept at leveraging advanced social media analytics to quantify lost profits, disgorgement, and reputational harm, with experience calculating reputational harm for high-profile individuals. His experience includes holding the position of Director at an IP valuation firm, working on Bank of America’s #1 ranked equity research team (power and utilities), and advising financially distressed businesses in investment banking. Mr. Grekoski graduated Magna Cum Laude from Binghamton University, earning a Bachelor of Science degree in Business Administration with a concentration in Finance. He is a Certified Valuation Analyst (CVA), a designation conferred by the National Association of Certified Valuators and Analysts (NACVA). Gi...

Salt Lake City, Utah

Business Valuation, Accounting - Forensic Accounting, Business Valuation, Economic Damages, Lost Profits, Investigation, Personal Injury, Divorce Accounting, Alimony, Fraud Investigations, Contract Dispute, Trademark Infringement, Patent Infringement, Intellectual Property, Litigation Support, Wrongful Termination, Medical Malpractice, Partnership Disputes

Jordan Colohan is a Director with a decade of experience in forensic accounting and litigation support services. He joined Marshall & Stevens in 2023, with the acquisition of Rocky Mountain Advisory. He primarily works in litigation support, business valuation, economic damages, and other investigations. Mr. Colohan has extensive experience in preparing economic damage calculations, business valuations, fraud investigations, and investigative accounting in various types of disputes. He has provided expert witness testimony and has prepared expert analysis and reports in numerous litigation matters involving lost profits, unjust enrichment, and other measures of economic damages. His experience also includes personal injury matters and wrongful termination cases. He has extensive experience preparing rebuttal reports and analysis and serving as a rebuttal expert witness as well. Mr. Colohan also has experience in a variety of cases involving patent, copyright, and trademark infring...