Advertising Expert Witnesses in Washington

The SEAK Expert Witness Directory contains a comprehensive list of advertising expert witnesses who testify, consult and provide litigation support on advertising and related issues. Advertising expert witnesses and consultants on this page may form expert opinions, draft expert witness reports, and provide expert witness testimony at deposition and trial. The issues and subjects these advertising expert witnesses testify regarding may include: Consumer Class Actions, Consumer Protection Act, Consumer Surveys, Dilution, False & Deceptive Advertising, False Labeling, Genericness, Intellectual Property, Lanham Act, Lanham Act Surveys, Likelihood Of Confusion, Litigation Surveys, Nad Surveys, Trade Dress Infringement, and Trademarks.

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J. Michael Keyes

Consumer Survey Expert & Trademark Trial Lawyer

Dorsey & Whitney

Seattle, Washington
Marketing, Advertising - Consumer Surveys, Lanham Act, Likelihood of Confusion, Dilution, Trade Dress Infringement, Intellectual Property, Trademarks, Genericness, False & Deceptive Advertising, False Labeling, Consumer Class Actions, TTAB Surveys, NAD Surveys, Lanham Act Surveys, Litigation Surveys, Consumer Protection Act
Consumer Survey Expert Practice Michael Keyes is a consulting and testifying consumer survey expert and leads Dorsey’s Consumer Insights Group. Mike brings a truly unique value proposition to his work as an expert. Not only does he have an advanced degree in Survey Research & Data Analysis, but he also has over two decades of practical experience as a trial lawyer in drafting and analyzing consumer surveys, as well as collaborating with, deposing, and cross-examining survey experts. Mike understands the critical importance of this type of evidence in litigation and excels at making it relatable and understandable to judges and juries. Mike is a leading voice on consumer survey evidence, regularly presenting at national conferences and events hosted by the ABA, AIPLA, PLI, Strafford, and AAPOR (the American Association for Public Opinion Research). He publishes frequently on the topic of consumer surveys and maintains an active following on LinkedIn where hundreds of lawyers and su...
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