Media Measurement & Ad Tech Consultant

Specialties & Experience of this Expert Witness

Additional Information

Ashek Hossain is a senior media measurement and advertising technology professional with over a decade of experience across CTV, streaming, and digital analytics. He currently serves as a Senior Director of Digital Measurement, working with leading publishers, advertisers, and platforms to improve the accuracy, transparency, and effectiveness of modern media measurement. His expertise includes audience measurement, cross-platform analytics, campaign performance, and data integrity, with a focus on helping organizations understand how advertising is delivered, measured, and optimized across digital and streaming environments. Ashek has held leadership roles across media, ad tech, and data analytics organizations and has partnered directly with major advertising, technology, and entertainment companies to support measurement frameworks, reporting standards, and performance analysis. His background combines hands-on technical knowledge of measurement systems with a strong understanding of the regulatory, commercial, and operational realities of digital advertising. He holds an MBA from Pepperdine University’s Graziadio Business School and a Bachelor of Science in Business Administration from California State Polytechnic University, Pomona. Based in Los Angeles, Ashek remains engaged in advancing best practices in cross-platform measurement, data transparency, and media analytics.