Jeff Rushton

Louisville, Kentucky
Jeff Rushton Expert Witness

Online, Ecommerce and Digital Marketing Expert

Contact this Expert Witness

  • Company: KY Marketing Consulting
  • Phone: 502-536-2137
  • Cell: 502-536-2137

Specialties & Experience of this Expert Witness

General Specialties:

Internet and Marketing

Keywords/Search Terms:

SEO, SEM, Search Engine, HAR File Analysis, Search Marketing, Search Advertising, Digital Marketing, Online Marketing, Google Ads, Facebook Ads, AdWords, Web Analytics, Analytics, Google Analytics, Adobe Analytics, Social Advertising, Social Marketing, Log File Analysis, Organic & Paid Search, Server Logs

Education:

MBA, University of Phoenix, Costa Mesa, CA; B.S. Business Information Systems, University of Phoenix, Phoenix, AZ

Years in Practice:

30

Number of Times Deposed/Testified in Last 4 Yrs:

6

Additional Information

Jeff is a digital marketing and business intelligence executive with over 20 years of experience across e-commerce, SEO/SEM, social media, analytics, and brand strategy. He has served as an expert witness in 15 matters involving topics such as consumer privacy, advertising technology, HAR file analysis, lead generation, and brand/trademark infringement. Mr. Rushton has provided six depositions, four in the past four years, and has testified in state and federal courts on three occasions. His expertise spans SEO/SEM strategy, advertising platforms, web server/user logs, data flow across digital ecosystems, and the attribution of platform growth. He draws on deep technical experience including website architecture, marketing analytics, data visualization (Power BI, Tableau), and cross-platform performance measurement. Mr. Rushton has held senior leadership roles at global corporations and has lectured at UCLA, USC, and continues to teach at The University of Louisville, Sullivan University and Grand Canyon University.