SEO and Digital Marketing Expert - 25 yrs exp.

Specialties & Experience of this Expert Witness

Additional Information

Tony Wright offers over 26 years of expertise in interactive marketing and online reputation management. He is a valuable asset as an expert witness in legal cases involving digital marketing practices, online defamation, and brand reputation issues. He has also served as an expert witness in cases involving trademark disputes. Wright is an expert in search engine optimization with a background in traditional and digital public relations and journalism. Wright has successfully guided companies of all sizes through complex online challenges, helping them achieve profitability and manage crises effectively. Wright’s notable experience includes leading the online reputation management strategy for American Airlines after September 11, 2001. His extensive knowledge of corporate blogging, crisis communication, and digital brand strategy positions him as an authority. As the founder and driving force behind WrightIMC, he has overseen numerous interactive marketing, public relations, and digital media projects, ensuring alignment between strategic vision and campaign objectives. Wright has served as President of the Dallas/Ft. Worth Search Marketing Association twice is a highly sought-after speaker at industry events such as SMX, Pubcon, and Search Engine Strategies. His insights are frequently featured in national and industry publications, where his expertise in digital marketing and online reputation management is widely recognized. Wright has also served as an adjunct professor at Texas Tech University College of Media and Communication. Wright was named an “Outstanding Alumnus” of Texas Tech in 2018. Tony Wright’s client portfolio includes top-tier brands like American Airlines, Hewlett Packard, Hanes, Kraft Interactive, Disney Interactive, Coca-Cola, and Bank of America, showcasing his versatility and success in diverse sectors. His work has been honored with several awards, including the Excellence in Interactive Marketing Award and recognition from PRWeek. Connect with Tony on Twitter @tonynwright. For attorneys seeking a knowledgeable and credible expert witness in cases involving digital marketing, online defamation, trademark disputes or brand management, Tony Wright offers unparalleled experience and insight.