Product Marketing Expert Witnesses

Product marketing expert witnesses and consultants listed here may be able to form expert opinions, draft expert witness reports, provide expert witness testimony at deposition and/or trial as or serve as consulting (non-testifying) experts on product marketing. The product marketing expert witness listings on this page are typically from fields/areas of expertise such as: Business Damages and Economics.

Alan G Goedde, PhD

Freeman & Mills, Inc

Los Angeles, California
Business Damages, Economics - intellectual property(patent, trademark, copyright, trade secret, licensing, royalties), entertainment, music, business valuations, lost profits, statistics, lost earnings, product marketing
A considerable part of Dr. Goedde’s practice involves intellectual property issues including patent, trademark, copyright, trade secret and unfair competition matters as well as business valuations. His background in engineering and economics combined with his work experience in profit planning, budgeting, product marketing and acquisitions analysis has enabled him to assist clients in a wide range of intellectual property litigation. Dr. Goedde can also draw upon his experience as a patent examiner at the U.S. Patent and Trademark Office. His testimony experience in patent infringement matters includes economic analysis of the Panduit factors, applying Georgia Pacific factors to evaluate reasonable royalty; and, developing RAND royalty rates considering such issues as scope of the royalty base, lump sum and running royalties, royalty stacking, license comparability, university licensing agreements, exclusive licensing, and apportionment of profits to non-infringing components. Dr. ...