Pay Per Click Expert Witnesses

Pay per click expert witnesses and consultants listed here may be able to form expert opinions, draft expert witness reports, provide expert witness testimony at deposition and/or trial as or serve as consulting (non-testifying) experts on pay per click. The pay per click expert witness listings on this page are typically from fields/areas of expertise such as: Computers, Internet, and Marketing.

Jason McDonald, PhD

San Francisco, California
Internet, Computers - SEO, search engine optimization, social media, google ads, adwords, online advertising, online ads, digital advertising, PPC, pay-per-click, social media marketing, facebook, youtube, instagram, tiktok, twitter, linkedin.
Jason McDonald is an internet pioneer, having started his first company (eg3.com) in 1994. Nowadays, he works as an 'SEO expert witness,' a 'Google Ads expert witness,' and a 'social media expert witness,' helping attorneys identify the facts and establish the truth in complex litigation concerning organic efforts and advertising on key social media platforms such as Facebook Ads, Instagram marketing and ads, YouTube ads, Instagram ads, and other ad platforms like TikTok, LinkedIn, and Twitter. Working as an expert witness in digital advertising and marketing, Jason has helped judges, juries, and attorneys understand the factual complexities of how marketing works online. Research and testimony has commonly dealt with trademark disputes, branding, and the complexities of organic and ads for SEO, Social Media, and Google Ads. If you are an attorney looking for an expert witness with a passion for the facts, please reach out to Jason. In addition to a thriving consulting business for...

Peter Kent Peter Kent Consulting, LLC

Denver, Colorado
Internet, Marketing - SEO, Search Engine Optimization, Search Engines, Digital Marketing, Domain Names, Cybersquatting, Ecommerce, Cryptocurrency, Bitcoin, Online Defamation, Pay Per Click, PPC, Affiliate Marketing, Amazon Marketplace Retailing, Internet Marketing, Web Site Development, Social Media, SEO
The best-selling author of SEO for Dummies and dozens of other Internet-technology related books, Peter Kent has been working in SEO since around 1999. He's been online since 1984, and in technology since 1979. He was the founder of an e-business service provider funded by one of the world's largest VC firms, and of an Internet-related publishing company (he built his first ecommerce Web site in 1997), VP of Web Solutions for a national ISP in 2002 (with 60 SEO, PPC, and Web development staff), and VP of marketing for a Web-applications company. Since 2003 Mr. Kent has provided consulting services (in SEO, PPC, Web development, and digital marketing) to literally hundreds of companies, large and small, in various areas of digital marketing, including projects for Amazon, Time Warner Cable / Roadrunner, Lonely Planet, Zillow, Avvo, Honey Baked Ham, Dunn & Bradstreet, and Tower Records. Mr. Kent wrote the Complete Idiot's Guide to the Internet in 1993, followed by a plethora of books...